Sandy, the AI voice assistant
Answers out loud, day and night. Books a call-back with your counsellor and flags Section 129 cases as urgent.
For debt counselling practices
The debt counselling website that answers at 2 a.m.
DebtReliefBiz is a ready-to-trade website for South African debt counsellors, with Sandy, an AI voice assistant who books call-backs while you sleep, a client portal that keeps clients paying, and a CRM built for debt review — carrying your practice's name, not ours.
- A live demo you can use today — every screenshot opens the real page
- Your brand, rebuilt from your logo
- POPIA built in, not bolted on
Features
Everything a debt counselling practice needs to turn a frightened visitor at 2 a.m. into a client who pays every month.
Written for people who cannot sleep
The page changes after 9 p.m. Visitors tap what is keeping them up, and Sandy already knows why they came.
A two-minute enquiry form
For people who would rather type. Leads land in your CRM and your dialler queue in seconds.
Documents from a phone
ID, payslips and statements, uploaded from the client's phone and ticked off on their file.
A client portal
Clients see what is paid, what is left and their debt-free date. Milestones keep them paying.
Stories, with permission
Clients share a written or video story. Nothing goes live until you approve it.
A CRM built for debt review
Leads, clients, Form 16 to clearance, accounts, payments and documents in one place.
POPIA from day one
Encrypted documents, access per staff member, an audit trail and recorded consent.
Pages
Every page of the public website. Hover to scroll through it, click to open the live page.
Client portal
Clients see their progress, their accounts and their debt-free date. People who can see the finish line keep paying. Try it as Emma or David.
The CRM
Built for debt review and laid out like the systems your team already knows: lists with a search box on every column, a quick view, and a full client record from Form 16 to clearance.
The live CRM is password-protected. Ask for the demo password on your walkthrough.
Styles
Your logo sets the colours. Every shade, hover, border and background is calculated from two numbers, so the whole system becomes yours in minutes rather than weeks.
What's included
Website
- Home, how it works, client stories, qualify form, document upload
- Terms and POPIA privacy policy, drafted for your review
- Office map, phone menu and SEO basics
Sandy
- A live voice assistant on every page
- Call-back booking straight into your CRM
- A transcript and summary on every lead
Client portal
- Sign-up and login
- Progress, accounts, months left and milestones
- Document upload and story sharing
CRM
- Leads, pipeline and clients
- A full debt-review client record
- The dialler bridge and the 2027 growth plan
From walkthrough to live
- 1Walkthrough
Twenty minutes. We show you this exact system and learn how your practice runs.
- 2Your brand
Your logo, colours, offices and NCR number. The colour engine re-themes everything from your logo.
- 3Your dialler
We connect new leads to your dialler and read call outcomes back. Your agents keep their screens.
- 4Go live
Your domain, Sandy switched on, staff trained. Clients can sign in from day one.
What it costs
One price for the whole system. No fee per user, no fee per lead.
Website, Sandy, client portal and CRM
Founding practice — 3 of 3 places left
R20 000R25 000
once-off, in two payments · R5 000 off for the first three practices to sign
R10 000deposit — we start building
R10 000when your website goes live
Monthly
R995 / month
- Hosting, secure document storage and backups
- Sandy, answering 24/7
- Security updates and support
Marketing package
Negotiable, after launch
Google Business Profile, reviews and ads to fill the pipeline — agreed once your website is live and we can see your numbers.
Prices exclude VAT. CRM Solutions is not VAT-registered.
Before you ask
The questions counsellors actually ask.
Is an AI voice assistant allowed for a debt counsellor?
Sandy says she is an AI, never gives advice, never quotes fees or promises savings, and never asks for ID or banking details. She explains debt review in general terms and books a call-back with your registered counsellor.
Will it work with our dialler?
Yes. New online leads are pushed into your dialler and call outcomes come back into the CRM. If your dialler has no API, we run a scheduled export and import instead.
Can we bring our existing clients across?
Yes. We import your client list, accounts and payment history from a spreadsheet or your current system.
Do we keep our domain and our data?
Yes. The domain is yours, and so is every record. You can export everything at any time.
How long until we are live?
It depends mostly on how quickly we receive your logo, wording and dialler details. We agree a date with you on the walkthrough.
Twenty minutes, no obligation
See it running before you decide.
Book a walkthrough with Ignatius. We open this exact system, show you how a lead travels from your website into your dialler and back, and agree what your practice would need changed.
- Founder-led
- Monday–Friday
- Automatic timezone conversion
- Google Calendar & Meet ready
Select a date, choose your local time and tell me what would make the conversation valuable.
View available appointments